VDP Pro is a dealer intelligence platform built exclusively for Canadian automotive dealerships. It connects your Meta and Google advertising spend directly to vehicle-level sales outcomes — so you can see exactly which ad sold which car, in real time. The platform includes ad attribution, inventory intelligence, lead management, and bilingual automated drip email sequences.

Which dealerships does VDP Pro work with?

VDP Pro is built for Canadian automotive dealerships of every kind — new-car franchise stores from any OEM as well as independent used-car dealerships. The platform was developed and battle-tested with a Stellantis Canada dealer (Chrysler, Dodge, Jeep, Ram), which remains the strongest wedge today, but the underlying ad-attribution, lead, and inventory tools work the same way for any Canadian dealership. The platform is fully bilingual in English and French.

Does VDP Pro work for non-Stellantis dealerships?

Yes. While VDP Pro was first built and refined with a Stellantis dealer, the platform is OEM-agnostic. Any Canadian new-car dealership (Ford, GM, Toyota, Honda, Hyundai, Nissan, Volkswagen, etc.) and any independent used-car dealership can use VDP Pro to track vehicle-level ROAS, manage leads, run bilingual drip sequences, and surface inventory intelligence. The Stellantis-specific incentive PDF parser is one of several OEM-aware AI features; we add support for additional manufacturer incentive formats on request.

How does VDP Pro track ad attribution at the vehicle level?

VDP Pro connects your Meta Ads and Google ad campaigns to each individual Vehicle Detail Page (VDP) on your website. When a shopper clicks an ad and lands on a vehicle page, VDP Pro records the ad source, the creative, and the specific vehicle. It then tracks that shopper through their entire journey — page views, form submissions, quote requests, and purchases — and reports your true ROAS (Return on Ad Spend) at the vehicle level, not just the campaign level.

Is VDP Pro available in French?

Yes. VDP Pro is a fully bilingual platform — available in both English and French. The dealer dashboard, lead management tools, and automated drip email sequences all support both official Canadian languages. When a lead submits an inquiry, VDP Pro detects their preferred language and sends follow-up emails in English or French automatically.

How long does it take to set up VDP Pro?

VDP Pro is typically up and running within 7 to 14 days. Setup involves four steps: (1) Connect your Meta Ads, Google Merchant Center, and inventory sheet; (2) VDP Pro begins capturing every lead interaction on your vehicle pages; (3) Automated bilingual drip emails start following up with every lead; (4) Track quotes and purchases back to their original ad source. Onboarding and setup assistance is included with every plan.

What does VDP Pro cost?

VDP Pro uses custom pricing based on your dealership's inventory size and usage. There are no surprise fees and no long-term lock-in — plans are month-to-month and can be cancelled anytime. For optimum results we recommend a 3-month engagement, since Meta and Google's ad algorithms typically need approximately 90 days to fully optimize and produce reliable A/B comparisons. Onboarding, setup, and a dedicated support contact are included with every plan. Request a demo to receive a pricing proposal tailored to your store.

Does VDP Pro use AI? What can the AI actually do?

Yes. VDP Pro includes four production AI features built specifically for dealership operations. (1) Vehicle-aware shopper chat: a Claude-powered chat panel lives on every Vehicle Detail Page (opening from the left on desktop, bottom on mobile, with periodic 'Want to chat?' prompts). It knows the exact vehicle the shopper is viewing, answers real questions about that car, and is trained to guide the shopper toward four built-in CTAs — book an appointment, calculate a payment, call, or text — directly inside the chat window. (2) Photo intelligence: upload photos of a new vehicle and the AI inspects each image to identify make, trim cues, and exterior/interior features, then auto-prefills the listing fields. (3) Manufacturer incentive PDF parsing: drop in the manufacturer's monthly incentive PDF (e.g. Stellantis Canada) and the AI reads every page, extracts finance rates, cash incentives, lease offers, and the exact target models, then auto-tags every matching vehicle in your inventory and surfaces the correct rate and incentive on each Vehicle Detail Page and on the inventory search page. (4) Configurable AI insight emails: your team subscribes to a growing library of AI-generated reports covering leads, ad spend, inventory health, and overall performance — each on its own weekly or monthly cadence — with plain-language insights and recommendations delivered only when there's something worth reading. No dashboard login required.

I'm already locked into a contract with another website or ad provider. Can I still use VDP Pro?

Yes. Most dealerships we speak to are already working with an existing website, CRM, or ad provider — that's normal. VDP Pro can layer on top of your existing website without a full rebuild, so you don't need to break a contract to start tracking vehicle-level ROAS. When you're ready to transition, our team will help you plan the move so nothing falls through the cracks. We won't pressure you into switching before you're ready.

Can VDP Pro work with my existing dealership website?

Yes. VDP Pro is flexible by design. You can deploy it as a standalone dealership website with full inventory management, or layer it on top of your existing website — no full rebuild required. Either way, your brand stays intact, your inventory remains on your domain, and you gain VDP-level tracking and conversion tools on top.

How fast does VDP Pro respond to new leads?

VDP Pro triggers a personalized bilingual follow-up email within 60 seconds of a lead submission. The follow-up is vehicle-specific — referencing the exact car the shopper inquired about — and is sent in the shopper's preferred language (English or French). This automated response ensures no lead goes cold, even outside business hours.

What is vehicle-level ROAS and why does it matter for dealerships?

Vehicle-level ROAS (Return on Ad Spend) measures how much revenue each individual vehicle generates relative to the ad dollars spent promoting it. Most ad platforms only report ROAS at the campaign or ad-set level — so you know your overall spend is working, but not which specific cars are worth advertising. VDP Pro tracks every click from an ad to a specific vehicle page, through to a lead, quote, or sale — giving you ROAS per car. This lets you cut spend on vehicles that would sell anyway and double down on inventory that genuinely needs advertising support.

Does VDP Pro integrate with my existing CRM and DMS?

VDP Pro captures leads with full source attribution — the vehicle, the ad, the form, and the contact details — and provides a lead management dashboard that is ready to sync to your existing CRM. The platform is designed to complement your existing DMS and CRM stack, not replace it. Contact our team to discuss your specific integrations.

VDP Pro — Dealer Intelligence Platform for Canadian Dealerships

VDP Pro is the dealer intelligence platform that connects your Meta and Google ad spend directly to vehicle-level sales — so you know exactly which ad sold which car. Built exclusively for Canadian dealerships. Turn every ad click into a sold vehicle.

Key Features

Ad attribution at the vehicle level — know exactly which ad sold which car
Claude-powered AI shopper chat on every Vehicle Detail Page — vehicle-aware, drives bookings, payment calculations, calls, and texts
AI parses manufacturer monthly incentive PDFs (Stellantis Canada and others) and auto-tags matching inventory with the correct rates and cash incentives
AI vehicle photo recognition that prefills inventory listing fields
Configurable AI insight emails — leads, ad spend, inventory health, and performance reports on weekly and monthly cadences
Real-time inventory intelligence — see which vehicles are moving
Lead management — every inquiry tracked back to its source
Automated bilingual drip email sequences (English and French)
Quote and purchase funnel tracking with ROAS reporting

Trusted by Stellantis Dealers in Canada

Beta partner: Bélanger Chrysler Dodge Jeep Ram. Fully bilingual. Canadian-built.

Pricing

Custom per dealership, based on inventory size. Month-to-month, no lock-in. Onboarding included.